2025
Business
- The China International Furniture Fair (CIFF) offers two trade matching programs—Click 2 Connect and Meet 2 Match—to enhance business connections within the furniture industry.
- Click 2 Connect is a digital bridge, using online platforms to enable efficient pre-show and in-show interactions. Via intelligent algorithms, it helps exhibitors and buyers find potential partners by specific needs (e.g., product categories, business scales), allowing them to chat, share catalogs, or schedule virtual meetings—breaking time and geographical barriers for future cooperation. Meet 2 Match focuses on in-person engagement. The CIFF team arranges one-on-one meetings between exhibitors and qualified buyers during the fair based on demand analysis. This targeted approach ensures high-potential matches, boosting on-site interaction efficiency.
MATCHING CLICK 2 CONNECT
Click 2 Connect serves as a digital bridge, leveraging online platforms to facilitate efficient pre-show and in-show interactions. It allows exhibitors and buyers to discover potential partners based on specific needs, such as product categories, business scales, or market focuses, through intelligent matching algorithms. Users can initiate conversations, share product catalogs, or schedule meetings virtually, breaking geographical and time barriers to lay the groundwork for in-depth cooperation.


MATCHING MEET 2 MATCH
CIFF “Meet 2 Match” refers to the IBC Matching service offered by the China International Furniture Fair (CIFF) to connect international buyers with exhibitors. It’s a precision matching project aimed at facilitating business connections during the CIFF Guangzhou event. “Meet 2 Match” is part of CIFF’s broader initiative to enhance the experience for international buyers by offering targeted introductions and facilitating business opportunities. The project utilizes a system to identify and connect buyers with exhibitors whose products and services align with their needs. This targeted approach helps streamline the sourcing process and maximize the value of attending the fair.


